Excellent Understanding of Industry Trends, culture along with Corporate Vision, Mission, Legacy and products in order to sustain the Corporate Brand IdentityDesign and reinforce strong corporate identity and brand strategy to create strong corporate brand according to MBLs corporate philosophy and legacy for higher organization reputation.Research, Analysis and Take surveys on corporate brand audit, brand performance and communication activities including transparent reporting on progresses.Design and Initiate the CSV Strategies and Plans from the Analysis and Synthesis of Research and Reports of professional development organizations in order to improve Sustainable Development of MBL.Design the series of Project Business Plans of Corporate Branding initiatives for InterDepartments to promote the Integration of Organization Sustainability.Enhance Organization Reputation by work collaboratively with Departments to standardize organizational process and practices into International or Local Standardization Bodies.Provide leadership and guidance to the Corporate Branding, with strong emphasis on team building, coaching and developing relevant reportsOversee adherence to budget, performance requirements and work plans to promote MBLs corporate brandingEstablishing and driving the strategy and delivering guidance in the organization on how to implement the corporate brand strategy, platform and communication activities.Strengthening the corporate brand identity reflects the goal of MBL, Keep Growing and most respected company in Myanmar, innovating and overseeing the social brand presence and brand reputation management processes.Ensuring the corporate brand in integration of the fundamental principles of Corporate Social Responsibly, Sustainability, and Environment, Social and Governance ESG. Major Activities End ResultsEvaluate and Analysis on corporate brand audit, brand strategy and performance including communication activities.Design and reinforce strong corporate identity and strategy to enhance brand awareness, reputation and legacy for maximizing organizations reputation and recognition.Reconceive the Corporate Brand Strategies Development by designing Brand Concepts, restructuring brand guideline communications plan and discovering solutions to protect and prevent brand barriers. Integrate Organizations Business Value and Societal Values to create and leverage trend regarded to Shared Value by tackling economic and social challenges in the market.Expertise, advise and work collaboratively with cross function departments to execute brand building communication and enhance brand consistency.Provide leadership and guidance with strong emphasis on team building, coaching and developing relevant reports Oversee adherence to budget, performance requirements and work plans to promote MBLs corporate branding
Job posted: 25.9.2023